Tag Archives: digital printing

Nicole Spencer – The Designer Project

We have absolutely loved sharing these divine floral designs by Queensland-based designer Nicole Spencer and hope you’ve loved her designs as much as we have! To coincide with Nicole’s “Take Delight” collection being made available to all of our customers through our Fabric Shop online, the artist herself has put together a guest blog which further explains her one of a kind approach to creating surface patterns and what inspires her work. 

Keep reading to find out more about Nicole Spencer and her stunning designs! 

Designer Fabrics_Custom Fabrics_Nicole Spencer

Hello! I’m Nicole, the face behind Ebb & Flow Surface Design. I am a wife to one, mum to 5, painter to some and emerging as a surface designer to many. My family I and live in Bundaberg, QLD, a town not far from the beach, which is our happy place. I love to paint, enjoy a hot morning coffee, have the sand between my toes and just be with my family. Being a stay home mum to 5, I realised a few years ago I had no hobbies and needed to do something for myself. I quickly fell in love with watercolour painting, and over time it’s grown from doing painting commissions, to digital prints, and now to wanting to see my work on all sorts of surfaces and textiles.

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I’m constantly inspired by the seasons we face, the beauty of the world around us, and I love how I can incorporate story telling into my designs. Ebb & Flow not only creates designs, but captures elements from the beautiful world we’re in, and uses those to bring encouragement through the ebbs and flows we face in life. It finds beauty in the seasons of growth and in the seasons of change, and always aims to create joy in the simple things.

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My process usually involves a few different elements, mostly watercolour painting, sketching, scanning random objects from the yard… weeds weirdly have the prettiest shaped leaves and always looking amazing in designs! Let me walk you through a design I put together this summer. “Take Delight”, is a collection I created, inspired by the reminders I had to embrace the pauses in life, (even the unexpected ones), and to choose to take delight in the simple things in front of us.
I had inspiration from both flowers in the garden and a gorgeous basket of florals I received over Christmas. I just loved the colours in this bouquet, and was able to use this to create a colour palette for the collection.

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Like I mentioned my designs can include lots of different elements. For my one design in this collection – “Sunny Days”, I was able to pick some flowers out of the garden, pull apart some petals and create my own flowers on paper to scan in for design. This is the fun part where I love to play around with shades and textures. Remember how I said I love to incorporate random things. The centre of some of my florals in this design, was actually created by using a photo of the fabric on my bed head.

dress mock up sunny days

Watercolour painting has become a real love of mine, and a big part of my process. These paintings are often inspired by things found outside. I love when my daughter walks home from school and finds random flowers and leaves for me on the way home, it always brings a smile to my face, and gets the creative mind ticking over. The wattle in the picture was actually one of her treasures she found for me.
I think designing for me is a process of joy, discovery and creating beauty. I love using what’s around me to create designs, and I hope you find the joy in them too.

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If you want to collaborate with us on The Designer Project and become part of this creative club, please apply! Send us an email with your portfolio and why you would like to be part of this initiative, and we will be in touch! 

‘Take Delight’ Textile Collection by Nicole Spencer

It’s come that time again to introduce our newest featured artist of The Designer Project for the month of November! Introducing the lovely and amazing Nicole Spencer from Ebb & Flow Design. 

Ebb & Flow creates designs that are full of florals and nature, with colour palettes drawn from the beautiful outdoors. Nicole loves to create designs that flow across the page and as you can see, she kinda has a thing for flowers!

Each of Nicole’s beautiful designs can be printed onto any of our fabrics. Keep reading to find out more about Nicole Spencer and her ‘Take Delight’ Collection! 

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Fresh Pickings is a combination of both paintings and elements of things picked from the garden. We love how it dances across the page and is a sweet reminder that seasons change and beautiful things await us. The blue tones of this design work so well with the floral motifs. 

Fresh Pickings could work for a variety of fashion and home projects, perhaps some lovely pillowcases and napkins? Or maybe a new beach kaftan! 

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Sunny Days is full of wonderful summer florals, with a few hand painted elements. Inspired by summer days, fresh sunflower blooms, and the warm sunshine, it’s a fun print for the warmer days ahead.  

We think Sunny Days would be such a fantastic print for homewares such as picnic rugs or tea towels, perhaps even some sweet, summer pants! 

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Hidden Beauty, a gorgeous print that features hand painted elements. With the florals peeking out from the foliage in this design, it reminds you not to miss the little moments of beauty hidden in the unexpected moments. 

Hidden Beauty would be perfect for kids clothing such as dresses and pants or even a lovely matching pants and top for you! 

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Swept Away showcases soft pink leaves and petals, scattered across the design. Think the wind carrying all the freshly fallen leaves across the ground, reminding you that as one season ends, a new one begins. 

Swept Away is such a versatile print! We think it would be amazing for homeware projects such as cushions, tea towels and throw blankets! 

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Sunshine Swirls, a sweet and simple print. It incorporates painted elements, scanned in florals as well as different textures. Full of warm, sunny colours to make you think of twirling around the yard, with a picked flower in hand. 

We this Sunshine Swirls is such a wonderful design for fashion garments such as long flowing skirts and dresses. 

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Pick a Posy is a lovely design that incorporates small painted elements. It’s a sweet reminder of little posies, gathered rustically but little hands, small gestures of big love – joy in its simplest form. 

Pick a Posy would be the perfect print for summer dresses for yourself and the kids, or even a sweet little baby swaddle! 

 

All of our project ideas above are suggestions only as the sky’s truly the limit with Nicole’s sweet floral collection! Each of Nicole’s designs can be found in our Fabric Shop, so head on over to be inspired for your next DIY project! 

Production Cut-off dates 2022

Time is quickly rolling towards the end of 2022 and our annual break. Digital Fabrics will be closing on Tuesday 20th December 2022 and opening up again Monday 16th January 2023. Please take note of the following order cut-off dates to ensure you don’t miss out on any orders you want to squeeze into the year.

Please note that “Print & Make” orders refer to custom products which require digital printing and then our custom making and finishing services, such as tea towels, cushion covers and scarves. We are almost booked out for our “Print & Make” orders for 2022 so please get in touch with us sooner rather than later if you are needing products by Christmas!

CUT OFF DATES FOR ORDERS REQUIRING DELIVERY BEFORE CHRISTMAS
– Friday 25th November – Cut-off date for ‘Print & Make orders + delivery’ (depending on quantity)
– Monday 2nd December – Cut-off date for ‘Printing only orders + delivery’

CUT OFF DATES FOR ORDERS BEING PICKED UP
– Friday 5th December – Cut-off date for ‘Print & Make orders pick-up’ (depending on quantity)
– Monday 12th December – Cut-off date for ‘Printing only orders pick-up’
– Tuesday 14th December – Cut-off date for ‘Express Printing only orders pick-up’

– Orders for delivery, submitted after 14th December are more likely to be printed and dispatched in the New Year unless it’s an express order
– Any sample pack orders submitted after 19th December will be dispatched in New Year after January the 16th
– From 7th of December all orders will be dispatched via Express Post

Christmas in the Hamptons by Lulu Pawlik

“Christmas at the Hamptons” design by Brianna Pawlik

 

Fabric Projects the Kids Will Love

The Australian spring hasn’t quite begun the way we are used to. The sunny beach trips have turned into rainy weather days at home, meaning it becomes all that more difficult to keep the kids entertained. With a gloomy couple of months ahead, we understand the need to reduce screen time and find some indoor activities to keep the young ones busy. So, get ready to swap their iPads for some creativity as we have put together a list of really easy and simple fabric craft projects for kids to keep those rainy-day blues away!

Reusable Sandwich Bags | by A Beautiful Mess

The average Australian household uses 170 zip-lock sandwich bags per year, so this project will not only bring a little flare to school lunches, but will also save you money and bring down your carbon footprint. These reusable lunch bags can be brought to life with some cotton fabric, some thread and velcro, making it an easy project to occupy an afternoon. With the money you will save from buying plastic zip-locks, you can further customise these bags with our designer fabric shop that will no doubt become a household hit. How about these cute fruity fabrics?

Reusable lunch bags. Image: A Beautiful Mess

No-Sew Capes | by Little Pink Monsters

Halloween is just around the corner so why not get ready for some trick-or-treating with this easy project that is totally needle free. All you need is 1.5 metres of fabric, 90cm of ribbon and a pair of scissors and you’re on your way to the unveiling of the next Superman or Wonder Woman. And, let’s be honest, Halloween is fun for adults too, so don’t be surprised if you need some longer fabric! Shop our Halloween inspired fabrics here.

DIY Little Red Riding Hood. Image: Little Pink Monsters

Trick or Treat Black - Kathrin Legg

Trick or Treat Black Halloween fabric – Kathrin Legg

Making Memories

With Christmas around the corner, we know you’re always looking for ways to create memorable gifts that friends and family will cherish. We may be biased here but our custom product printing service is ideal for this time of year! Give the kids some colouring pens and task them with drawing the whole family, even down to the houses they live in, or drawing them with their favourite things and pets. Scan them into your computer then jump onto Digital Fabrics and choose some fabulous homeware items or gifts to print these designs onto. It could be our cushions, tea towels (a favourite for gifting!) scarf, pillow case or tote bag. Or order our Creatives Starter Pack with a little bit of everything! Our team will gladly help bring these designs to life.

Now, if the kids are no modern-day Picasso, there’s another thoughtful option to create memorable gifts. You can send us an image of your favourite holiday moment, family or pet portrait and we’ll print them onto a product option of your choice! Leave it with us and we will turn these masterpieces into a special gift to be adored for years to come. We’re in for a rainy summer ahead, so keeping some of these ideas in your pocket to help the kids unleash their creativity will sure come in handy! We can’t wait to see what they’ll create!

 

Meredith Simpson – The Designer Project

It’s been such a treat having Meredith Simpson as our Featured Artist for the month of October! We have loved sharing her adorable animal prints and hope you’ve loved them just as much as we have! 

 To coincide with Meredith’s ‘Aussie Cuties’ collection being made available to all of our customers through our Fabric Shop online, the artist herself has put together a guest blog which further explains her one of a kind creative process and what inspires her work. 

Keep reading to find out more about Meredith Simpson, her inspirations and design process! 

9F6F6CE3-A151-4F5B-BB88-189529A53EE6Meredith Simpson

This collection was inspired by our beautifully unique Australian native animals. I feel we are so lucky to have such wonderful creatures that are native to our home, they are just so gorgeous that I had to draw them. It started off only going to be a collection of 3 or 4 animals but grew as people kept suggesting others that were their favourites. 

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Galah Bird Drawing

This design process has been a learning curve for me, as it is my first real experience using my artwork to create digital designs. I love drawing and painting and now also enjoy using my artwork digitally too – it has opened up so many more possibilities of how to share my artwork with others. 

My designs all start off with hand drawn artwork. I enjoy working with both pastel pencils and watercolour paints, but find that for furry animals the soft texture I can achieve with pastel pencils is best. 

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Black Cockatoo Bird Drawing

To create my prints, I first used an editing program to remove the backgrounds from my pictures and to cut small details, such as leaves and gum nuts, from larger art works. I then used Publisher to experiment with various backgrounds and combinations, with the ever patient help and feedback from Ella. 

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Meredith and her daughter with her Animal Artworks

The Australian animals used in the ‘Aussie Cuties’ collection were created by me as part of me finding time to create art work for the enjoyment of it. I had been drawing lots of pet portraits and then drew some woodland animals for my sister in law’s nursery. I loved the freedom of drawing animals that weren’t for a particular person and wanted to draw our native animals because I feel they are just so beautiful and unique. 

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Titch the Tasmanian Devil Sketch

It was fun collaborating over email to create these designs and I am so thankful to the Design Project for their guidance and for this opportunity. I look forward to creating more from my artworks in the future. 

 

If you want to collaborate with us on The Designer Project and become part of this creative club, please apply! Send us an email with your portfolio and why you would like to be part of this initiative, and we will be in touch! 

‘Aussie Cuties’ Textile Collection by Meredith Simpson

We’re super excited to announce that our next featured artist from The Designer Project will be ever so talented, Meredith Simpson! 

The ‘Aussie Cuties’ collection was inspired by our beautifully unique Australian native animals. Meredith feels that we are so lucky to have such wonderful creatures that are native to our home and finds them so gorgeous to draw.  Created from pastel pencils and that she finds to be the perfect medium for capturing the texture and softness of animal fur. 

 

Keep reading to find out more about Meredith Simpson and her adorable animal designs! 

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Walter Wombat on pink

‘Walter Wombat’ is a fluffball full of fun. Paired with our beautiful native gum blossoms, this print is pretty and playful. 

‘Walter Wombat’ would be such an adorable design for kitchen homewares and garments such as aprons! 

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Australian Animals on white

‘Native Cuties’ is a super cute print that features four of our iconic native animals: koala, echidna, platypus and wombat. The natural colours of the animals and the green gum leaves against the bright white background make the colours shine! 

We love ‘Native Cuties’ for some fun fashion accessories like tote bags or even some kidswear! 

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Keeley Koala on green

‘Keeley Koala’ is the most gorgeous green print that features the cute Keeley koala together with her favourite eucalyptus leaves! 

‘Keeley Koala’ is the perfect print for sweet accessories such as pouches and bags! 

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Quinn Quokka on peach

‘Quinn Quokka’, this cheerful, adorable print features the always smiling Quokka! The watercolour flower detail and warm colour palette make this such a joyful print that will make you want to smile too. 

We think ‘Quinn Quokka’ would be an amazing design for home and interior projects such as Cushions! 

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Titch the Tasmanian Devil on grey

‘Titch the Tasmanian Devil’ is a celebration of all things Tasmanian! This lovely print features Titch the Tasmanian Devil together with the beautiful Tasmanian Blue Gum. 

‘Titch the Tasmanian Devil’ is a super fun print that would be perfect for projects such as a DIY laptop case or homewares such as Tea Towels! 

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‘Native Cuties 2’ is a sweet print featuring three of our unique native animals: dingo, quokka and Tasmanian devil together with our beautiful blue gum leaves. The natural colours of the animals and the native foliage against the bright white background make the print come to life! 

‘Native Cuties 2’ would work perfect for some cute fashion garments like an adorable skirt or even some kidswear! 

 

All of our project ideas above are suggestions only as the sky’s truly the limit with Meredith’s adorable animal collection! Each of Meredith’s designs can be found in our Fabric Shop, so head on over to be inspired for your next DIY project! 

Print on organic cotton. New Organic Cotton Fabric – Poppy!

Print on organic cotton. Organic cotton fabric Poppy

This year our focus is to test as many new fabrics as we can find and get to know fabric mills worldwide. Through our exploration, we came across our new fabric base which has won our hearts.

Say Hello to our latest addition to the fabric family, Poppy! This fabric has a soft handle, a lovely texture when washed (you probably won’t even want to iron it!), brilliant colour reproduction and most important of all, colour fastness.  We simply couldn’t resist introducing this glorious fabric to our range.

Keep on reading to find out more about our brand-new natural fabric print base and get inspired for your next project!

holiday theme fabric

Fabric design: Sunday Drive to the Coast – Sue Michael

designer fabric Digital Fabrics

Printed Poppy fabric. You can print your own artwork online or select a unique design from Australian artists and designers in our Fabric Shop! 

 checkered fabric

Fabric design: Checkered Lavender – Britney Munday

sunflowers fabric

Fabric design: Sunflower Fields – Andrea Maurer

Poppy is a luscious 100% Organic Cotton fabric woven in fine sateen weave with a slight sheen. It has beautiful colour reproduction when printed due to its bright white base and washes well keeping the print lovely and bright. Even though this fabric washes well, the pigment inks are one of the most fragile inks on the market and require special care. For the best results, we recommend washing the fabric gently by hand with cold water or a cold, gentle machine wash with phosphate free detergent.

unprinted Poppy fabric

Unprinted Poppy fabric

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Left side: colour chart before wash. Right side: colours and shrinkage after wash.

It’s a wonderfully versatile, easy to sew fabric with a maximum printable width of 145cm. It has a weight of 140 GSM making it a perfect lightweight print base for fashion garments and accessories such as skirts, dresses, pants, shirts, bandanas and hair scarves. It would also be suitable for some homewares such as table linen, pillowcases or even a sweet wedding banner!

textile design inspiration

Image source: Rachel Antonoff

textile design inspiration

Image source: Poppy and Honesty via Etsy

Sample swatches of Poppy are available through our Sample Pack Order Form in our ‘Natural Fabrics’, ‘For the Little Ones’ and ‘Super Pack’ sample packs on the website. Contact us to find out if this fabric is a suitable option for your next textile project!!

red poppy fabric

Fabric design: Sunset Poppy – Jenni Rogers

snake fabric

Fabrics design: Snakes in Leaves Peachy Pink – Dominique Collins

Poppy fabric printing base samples

Samples of Poppy fabric can be ordered online

Emilie Otto – The Designer Project

We have absolutely loved sharing these fun loving designs by creative Emilie Otto and hope you’ve loved her designs as much as we have! To coincide with Emilie’s ‘Life of the Party’ collection being made available to all of our customers through our Fabric Shop online, the artist herself has put together a guest blog which further explains her one of a kind creative process and what inspires her work. 

Keep reading to find out more about Emilie Otto and her unique design process! 

Emilie Otto 10‘Emilie Otto’

Hi, I’m Emilie Otto (aka Em). 

Let’s get creative friends, I’m so excited to share these fun filled fabric prints with you all! It has been one of my wildest dreams since I can remember to create bold, eccentric and joy filled designs to inspire people to create and feel authentically themselves. I am never someone who likes to blend into a crowd or follow the leader and I wanted these designs to reflect this. 

Emilie Otto 04‘Emilie painting in her studio’

This a slice of my first collection “Life of the Party” an eccentric mix of colourful coordinates. Curated for fun lovers, sun-seekers, and most importantly good times! These designs are created from hand carved stamps, which have been elevated using a variety of digital techniques. The bright colour palettes embody my favourite parts of summer. These designs where made to suit fashion and accessories projects, but the sky’s the limit. 

  Emilie Otto 07‘Carving design stamps’

These designs didn’t come about in a conventional way, in fact it woke me up at 2am! I couldn’t stop thinking about carving little stamps and creating little still life artworks. It all happened within a matter of hours, I was listening to my favourite playlist hand carving wine bottles, crabs, lemons, and a range of flowers. I fell in love instantly and after finishing the carvings I could head back to bed for some more sleep. 

  Emilie Otto 06‘Emilie using her handmade stamps’

Most of the designs are inspired by items I have in my studio, which spark happiness. Items have been collected from thrift stores, gifted, and saved to remind me of special moments. I love bright colours and love high contrast patterns, so these colour combinations feel very true to my style as a designer. 

  Emilie Otto 05‘Emilie painting in her studio’

All of the designs I create are something that I would love wearing, most of the time they don’t start out with a purpose in mind. I focus on enjoying the making process and more often that not they turn into whatever they were meant to be, these stamps started as card designs but evolved into statement fabric designs. 

  Emilie Otto Fabric Design‘Clothing Mockups of Designs’

Here are a few clothing examples that really get me excited, they have an element of comfort, are carefree and also let people’s personalities shine through. Any of the fabrics in this collection would work well on their own, they can also be mixed and match to really turn up the fun. 

  Emilie Otto 01‘Emilie Otto’

My studio space is full of dancing lights, disco balls and prims hanging from the windows along with artwork from other designers who inspire me. It’s a chaotic space, but I always feel so inspired when I sit down at my desk and start painting. 

I hope that these designs bring some energy and fun into your next DIY project. 

Em xo 

 

If you want to collaborate with us on The Designer Project and become part of this creative club, please apply! Send us an email with your portfolio and why you would like to be part of this initiative, and we will be in touch! 

‘Life of the Party’ Textile Collection by Emilie Otto

We couldn’t be more excited to announce that our next featured artist from The Designer Project will be none other than the amazing Emilie Otto! 

Her ‘Life of the Party’ collection is an eccentric mix of colourful coordinates. Curated for fun lovers, sun-seekers, and most importantly good times! These designs are created from hand carved stamps, which have been elevated using a variety of digital techniques. The bright colour palettes embody the best part of the Australian Summer. 

Keep reading to find out more about Emilie Otto and her fun loving designs! 

custom fabric_designer fabric_emilie otto_play time ocean bluesEmilie Otto - Play Time Ocean Blues - Tote Bag

Play Time Ocean Blues is a feel-good vibrant print, featuring a few items that you would find at a celebration with friends. The colours are inspired by warm sunny days and sparkling blue oceans.    

We think this is the perfect print for some funky swimwear, can’t you picture it as some board-shorts or a bikini? 

custom fabric_designer fabric_emilie otto_picnic rug candyEmilie Otto - Picnic Rug Candy

Picnic Rug Candy is a vibrant gingham print, inspired by picnic catchups with friends. The colours are warm and are like those you can enjoy during a candy-coloured sunset.   

This print would look fantastic for fashion garments and homewares! We love this colourway for a super fun picnic blanket or perhaps a summer dress. 

  custom fabric_designer fabric_emilie otto_picnic rug dawnEmilie Otto - Picnic Rug Dawn

Picnic Rug Dawn is a vibrant gingham print, inspired by picnic catchups with friends. The colours are cool and soft like those you can enjoy during a dreamy early morning.  

Another amazing print for a range of fashion and home and interior projects, think flowing pants or cushions! 

custom fabric_designer fabric_emilie otto_stripey bubblegumEmilie Otto - Stripey Bubblegum

Stripey Bubblegum is a bold geometric print; it is a statement and fun take on traditional tartan. The colour combination is what make this print POP, which was inspired by watermelon flavoured candy.  

This design is perfect for some summer accessories such as bucket hats or tote bags/beach bags! 

  custom fabric_designer fabric_emilie otto_stripey violetEmilie Otto - Stripey Violey - V2

Stripey Violet is a bold geometric print; it is a statement and fun take on traditional tartan. The colour combination is what make this print POP, which was inspired by wildflowers.  

We think this print would work so well for a statement beach towel or even a new onepiece. 

  custom fabric_designer fabric_emilie otto_sunday sesh mintEmilie Otto - Sunday Sesh Mint

Sunday Sesh Mint is a hand carved print inspired by long days in the sun with friends, sipping on your favourite drinks. The colour combination is what make this print POP, which was inspired by Mint & Pink Gin cocktails.  

This design is so perfect for beachy/pool attire, think a loose over shirt with matching shorts! 

custom fabric_designer fabric_emilie otto_sunday sesh violetEmilie Otto -Sunday Sesh Violet

 

Sunday Sesh Violet is a hand carved print inspired by long days in the sun with friends, sipping on your favourite drinks. The colour combination is what make this print POP, which was inspired by Lemons & blueberries.  

We love this print for a fun kaftan to throw on at the beach!  

 

All of our project ideas above are suggestions only as the sky’s truly the limit with Emilie’s super fun collection! Each of Emilie’s designs can be found in our Fabric Shop, so head on over to be inspired for your next DIY project! 

Indie Designers Worth Knowing About

Being in the fabrics manufacturing industry, we are lucky to work closely with some incredible indie designers and brands. Not only do they design beautiful collections, but are closely aligned with our sustainability values as well. Being ‘indie’ categorises independent designers, artists, and craftspeople who design and make a wide array of products − without being part of large, industrialised businesses.  We’ve rounded up some of our favourite Australian indie designers worth knowing about.

tara-whalley australian fashion designer

Tara Whalley Australian Fashion Designer

Tara Whalley an Australian designer with a heavy focus on bold prints (the way to our heart!) In 2020 Australian designer Tara Whalley was invited to premiere her fashion collection at New York Fashion Week, and in 2021 she stole the runway show again at Paris Fashion Week. Tara established her self-titled fashion brand in 2015, after returning to Australia after a year of working with war-affected Mayan weavers. It was this time in Guatemala that formed Tara’s painting practice- translating experience into artwork for fabric print and a clear direction for the basis of her fashion signature style. Her collections are made in Melbourne with natural fibres, digitally printed to reduce environmental impact and utilise offcuts to minimise waste. Her designs are available in sizes XS to 10XLovely and feature Tara’s hand painted artwork.

deadly-denim australian fashion brand

Deadly Denim Australian fashion brand

Deadly Denim is a beloved customer of Digital Fabrics. Sustainability is at the heart of their brand; a natural fit with our ethos and connection to caring for country. Deadly Denim was founded in 2018 by Rebecca Rickard, a Ballardong, Whadjuk woman from the Nyungar nation living and working on country Perth W.A.

It all begins with recycled denim from local Boorloo (Perth, Western Australia) op shops. Then, a Deadly Denim artist creates a unique design that is sent to us at Digital Fabrics to be printed. The artwork is worked into the denim to create a unique Deadly Denim garments.

Frida Las Vegas Photographer Eamon Donnelly

Frida Las Vegas Photographer Eamon Donnelly

Where to begin with fashion icon Frida Las Vegas. Designer Stavroula is a customer of Digital Fabrics, she is a talented illustrator who is fascinated by Australian icons and infuses that with her Greek background. Her iconic haute kitsch label Frida Las Vegas has been worn by incredible personalities such as Katy Perry, Sam Smith and Kate Miller-Heidke as well as her affectionately dubbed ‘Glamazons’ around the world.

Variety Hour Australian fashion brand

Variety Hour Australian fashion brand

Variety Hour is a Melbourne based design studio started by textile designer Cassie Byrnes in 2016. At its core they remain a textile focused studio, exploring the technicalities and craft of print design and using Digital Fabrics products as the canvas. All their prints are hand painted by Cassie using gouache, inks and markers which are then digitised and adapted into artworks, homewares and clothing designed with flattering shapes in mind, focusing on the stunning prints.

At Digital Fabrics, we love supporting Australian designers in their quest for a more sustainable world of fashion, and of course bold prints that are to die for. Custom printing designs onto our fabric ensures an angle of individuality, and less harm to the planet with our low minimum order requirements. We can’t wait to see what you’ll design!