Tag Archives: floral design

LeAnne Payne – The Designer Project

It’s been amazing sharing all of the wonderful designs by textile designer LeAnne Payne with you! We hope you’ve loved them just as much as we have. To coincide with LeAnne’s ‘Spring Picnic’ and ‘Australian Flora’ collections being made available to all of our customers through our Fabric Shop online, the artist herself has put together a guest blog which further explains her creative process, what inspires her designs as well as bit more about herself.

Keep reading to find out more!

LeAnne Payne

Hello! my name is LeAnne and I am the designer for Leanne Mary Designs. It is wonderful to be here at Digital Fabrics, an Australian owned and operated eco friendly fabric manufacturer. Digital fabrics have selected some of my stand alone designs to bring to you first, a collection of fun, whimsical designs.

LeAnne Sketching in Studio

At Leanne Mary Designs our focus is to bring designs that provide the solution to your project needs. If you have an idea, let me know and we can collaborate to bring it to life! I am blessed to live in the most beautiful part of the world, Lake Macquarie, New South Wales, Australia, where I live with my husband and one four legged friend. Our home is a peaceful haven from the busyness of the world and a place that I can create and enjoy my art, while getting inspiration from the bushland and lake. You will often see me stopping on our daily walks to pick up a twig or leaf because it has a great shape or colour, I find inspiration all around us.

LeAnne Sketching at Lake

I have always been an artist, dabbling away at watercolour, acrylics, digital, I even love coloured pencils. When I discovered Surface Pattern Design it blew my mind. I had never before thought of how the patterns on items came into being but once discovered I now see patterns everywhere! The moment I made my first repeating pattern is right up there in ‘Best moments of my life” I may just have emailed that pattern to everyone I knew I was so chuffed. And that was to be the start of an artistic obsession to make repeat patterns.

Watercolour Paintings

My process for making a pattern can start in a variety of ways but they all finish up the same way. With lots of refining in either illustrator or photoshop. I love the process of taking the motifs and making them into a repeat pattern but this is also the part that I take lots of time with. Going over each element to make a well balanced pattern. Why? Because I am passionate about art and illustrations and producing work that is quality and perfect for the project that you have in mind.

WIP Designs

I would love to see what you make with my designs, it is a buzz that never ends. Tag me on instagram @iamleannemary or send me a message: leannemary6@gmail.com
https://www.instagram.com/iamleannemary
https://linktr.ee/leannemarydesigns

‘Coming Home and ‘Warm Winter’ Textile Collections by Andrea Maurer

For our latest installment of The Designer Project, we’ll be featuring the work of artist Andrea Maurer with not one…but TWO amazing textile collections – ‘Coming Home’ and ‘Warm Winter’ !

The ‘Coming Home’ collection is about Andrea coming home to herself in motherhood. She realised that her motherhood wasn’t holding her back, but is in fact the source of inspiration if she lets it. Think of a beautiful array of flowers that have been given the space to flourish, each tender delicate leaf turning out rewards the sun proudly in its unique but confident way. It means allowing some failed shoots, embracing the broken damaged leaves and imperfections. This collection of prints combines her findings in nature, her sketchbook scribbles, digital interpretations all in soft dreamy colours that bring her happiness. It’s Andrea coming home to herself.

The ‘Warm Winter’ collection was inspired by warm European summers dreamt up during our winter. Imagine brick line alleyways with the flowers in bloom and the smell of baked goods being baked and the cosy insides of a home with in season fruits and vegetables. Andrea wanted this collection to take her there and bring warmth through its colours.

We think these two collections are utterly perfect for fashion projects! Think of stunning dresses and most luxurious garment sets. They would also be perfect for sweet homewares such as table linens and perhaps even tea towels!

Coming Home:

Happy days is a fun floral print consisting of loose sketchy flowers finished in watercolour in warm hues.

Oddly Calm is a print that was her form of meditation one day. She hopes it brings calm to you when you see it. The design features a series of watercolour squares in a perfectly imperfect odd arrangement.

Wattle is a cute little block print featuring a wattle sketch in muted soft tones.

Coming Home is a soft watercolour print featuring gum leaves and native banksias

Summer is a linear repeat of local leaves foraged on my walk and hand painted. This print is finished in a vibrant summer peach tone!

Flourish is a loose line, watercolour print, featuring the most stunning floral motifs in an olive green tone/

Neutral Native is a series of hand sketch native plant elements in soft muted colours

Golden Bloom is a warm golden print featuring native plants hand picked and digitised – inspired by Indian block prints.

Warm Winter:

Peachy Watercolour is a warm peachy print consisting of loose watercolour swirls, flowers and leaves.

Soft Leaves is a vintage inspired print consisting of loose watercolour leaves in warm sunny tones.

Sunflower Fields is a lovely ditsy sunflower floral in warm yellow and peach tones.

Wildflowers is a watercolour confetti floral in pink and lilac hues.

Winter Fruit is inspired by warm sunny kitchens in the cooler months, this print consists of citrus fruit and sunflowers painted in watercolour.

Winter Pantry was inspired by the comfort of the kitchen in winter and painted in a loose watercolour style.

We truely hope you love these beautiful collections as much as we have, and can’t wait to see what you create- the ideas are endless! Each of Andrea’s designs can be found in our Fabric Shop online.

‘Spring in Bloom’ Textile Collection by Carly Westbye

It’s come that time again to introduce our newest featured artist of The Designer Project for the month of February! Introducing the wonderful Carly Westbye

Carly is a Canberra-based designer and founder/owner of FinBok Publishing. Her inspiration is drawn from nature, where some of her recent designs have captured some of the finer elements that are often missed on our tracks in nature. From her local nature reserves, to the coastline and mountains, places where she might be seen exploring natures contours, textures and colour palette.

Each of Carly’s stunning prints can be printed onto any of our fabrics, which means you can order custom designer fabric that’s tailored to you. Keep reading to find out more about Carly Westbye and her ‘Spring in Bloom’ Collection!

Whimsical Peach & Teal feature the Rose Quartz, Rosehip and the Zebra Finch. Both designs featuring a striking red and pink Rosehip flower and the sweetest Zebra Finch Birds. There is a choice between the soft and harmonious peach tones or the more deep and moody teal blue.

Whimsical Peach & Teal would work perfect for fashion projects such as kimonos, or silky evening wear and lingerie.

Singapore Butterfly features a subtle image of rose quarts illustrations hidden beneath an array of beautiful black and white butterflies. There is also a honeycomb pattern added to the design, giving in a delicate hint.

Singapore Butterfly would also suit fashion garments such as sarongs and shawls as well as scarves or a tote bag!

Ruby Blomst is a striking design that features bold red florals mixed with a swirl behind the soft delicate layers of the Rhododendron.

Ruby Blomst is a perfect print for activewear such as leggings!

Spring Summer Orchid (Blue, Night & Tan) features delicate orchid illustrations that come to life in three colourways. The subtle red tones in the Orchid pair well with each background, creating a new look with a unique flow across all three.

We think Spring Summer Orchid is perfect for skirts, dresses and blouses!

Iris is a beautiful design featuring the divine Iris flower. The purple colourway for this design brings a sense of warmth, joy, balance and spirituality. Think of the sweet scent on a sunny day at Floriade – Canberra’s Flower Festival!

Iris would is ideal for swimwear, dresses, blouses, or even a delicate scarf!

Koimaroo & Koimaroo Waters feature the Japanese Koi Fish, a reflection in time. The beautiful red fish pair perfectly with either the periwinkle colourway or the aqua colourway; both soft, subtle prints

Koimaroo Waters & Koimaroo are perfect for summer kaftans or sarongs, perhaps an outdoor cushion by the pool.

Flame Pea Flower is a funky retro design contains both illustrated drawings and digital illustrations of the Chorizema varium, or the Flame Pea, and sadly, this flower is listed as a threatened species (endangered) in Australia. This design embraces curves with a fun, vibrant colour for summer and is a sweet match for the Flame Pea print and Flame Pea Lines.

We think Flame Pea Flower would be amazing as a cool summer tote bag or zipper pouch! Maybe even a cute skirt or dress!

Flame Pea features the beautiful, bright Flame Pea flower. We are obsessed with this orange flower, which pairs perfectly with subtle floral motifs. This design embraces curves with a fun, vibrant colour for summer and is a sweet match for the Flame Pea Flower print and Flame Pea Lines

This amazing Flame Pea design would look great as some swimmers, activewear, or even lingerie!

Flame Pea Lines is a perfect match with the Flame Pea and Flame Pea Flower Designs. It features a digital illustration of the Flame Pea flower, coated in some wonderful stripes!

Flame Pea Lines is the perfect print for swimmers, kidswear, cushion covers, or even a beach towel!

All of our project ideas above are suggestions only as the sky’s truly the limit with Carly’s wonderful collection! Each of Carly’s designs can be found in our Fabric Shop, so head on over to be inspired for your next DIY project!

Krystal-Anne Knafl – The Designer Project

It’s been an absolute pleasure starting off this year’s series of The Designer Project with the ultra-talented designer Krystal-Anne Knafl and have adored sharing her funky and colourful textiles designs with you. Krystal has made a range of her designs available as print ready artwork in our Fabric Shop online, which can be printed onto any of our stock fabric base cloths. To provide some more insight into each of Krystal’s designs, the artist herself has put together a guest blog which details her process behind creating her designs as well as what inspired the prints in her collection.

Keep reading to find out more about Krystal-Anne Knafl and her surface designs!

‘Krystal-Anne Knafl’

Hi everyone, Krystal Knafl here from @missappledesigns. I am very excited to announce that some of my designs are now up for sale in the Digital Fabrics fabric shop! Exciting times for all of us, because you get to have some fun creating some amazing products and I get to enjoy hearing about the awesome things you make, which inspires me to design more. I’m looking forward to you all sharing some of the works you were inspired to create. When I was initially designing, I envisioned my designs on curtains, bedding, tea towels, pillows, dresses, skirts, maybe even some cheeky pencil cases and make up bags. There are some great ideas throughout the website and all over the great wide web.

‘Krystals Design Studio’

I thought it would be fun to share my inspiration and process behind my final designs including some photos of my main design space as well as stimulus images. The majority of my works are hand-drawn on my ipad pro using Adobe Fresco and an Apple pencil. I am a big fan of fun, funky and whimsy designs, but I do like to occasionally find balance through use of warm, more neutral tones.
I am a storyteller at heart and most of my works started from either an experience, feeling or observation. I have found that when an experience captures my imagination, I can put more heart into the final product.

‘Work in progress design’

Chickens With Hats was inspired by one of my lessons as a Secondary Teacher in 2021 when a student brought in a chicken that he had found on the way to school. This chicken became a big conversation point in the class which lead to me being inspired to explore what this chicken could look like with a hat on (much to the excitement of my students.) Sarah’s Orchard Garden was inspired by my friend Sarah’s growing orchard collection. I was obsessed with the colours and would get even more inspiration every time she added another one to her collection. Crazy Plant Lady was inspired by another friend of mine that developed a deep love/obsession with building a plant collection. She would share all these amazing photos of the plants like they were her own children. There were such beautiful design elements in the plants she shared which inspired me even more.

‘Work in progress design’

When designing, I’ll typically search for stimulus through images and particularly look at colours and lines that can work well together. From there, I’ll work towards creating motifs outlines and start experimenting with different colour palettes until I find one that works. Creating motifs can take anywhere from an hour to two weeks depending on how much work and experimenting I need to do.
I do have a ‘dedicated design space’ but I do love designing in spaces where I can relax and stretch my legs. Three of my favourite spaces to design are my couch while listening to music, my bed on a Saturday morning after a big week of work and on occasion down The Strand where I take in some sunshine and sea breeze.

Below are some images that inspired Sarah’s Orchard Garden some of the initial motifs I created before collaging them (Thank you, Sarah Risdale, for allowing me to use these beautiful images):

‘Orchard Motifs’

‘Orchard inspiration photos’

Below is an example of how Sarah’s Orchard Garden can be used. I found a super cute and easy baby doll dress no-pattern dress on Youtube and create this. It prints beautifully on fashion fabrics such as bamboo or fabric but would look incredible on some bedding fabrics. Get in touch with the team at Digital Fabrics about which fabric base would be suit your project.

‘Krystals Baby Dolly dress’

As a fan of fresh and delicious produce, I was inspired to create Summer Salad. A super cute and colourful design that brings out the natural fun and beauty of vegetables which would look amazing as a tote bag, tea towel or even some funky cushions! Or why not make a statement in the kitchen and create a fun apron. This print can also be ordered here in a wide variety of fabrics to meet your sewing needs.

Here’s a cute mock up of Summer Salad as a funky cushion to get you inspired:

‘Summer Salad Cushion Mockup’

I hope you enjoyed hearing about what inspires my designs, the process I undertake and some cool ways you can bring these all to life! You can view more of my designs in the fabric shop. The epic thing is you can choose a fabric base to suit your sewing needs, and the minimum purchase is only 1m! Don’t forget too that if you’re needing support to chose the right fabrics and get started, get in touch with the Digital Fabrics team and they will gladly help you out.

‘Krystal in her studio’

Thanks for taking the time to read my blog and I hope I have inspired you to bring out some inner fun and creativity. Don’t forget to tag both @missappledesigns and Digital Fabrics in any projects you undertake with these designs!

If you want more fun and colour in your world, give me a follow on Instagram or Facebook.
Lots of love and inspiration,
Krystal Knafl

If you want to collaborate with us on The Designer Project and become part of this creative club, please apply! Send us an email with your portfolio and why you would like to be part of this initiative, and we will be in touch!

‘Take Delight’ Textile Collection by Nicole Spencer

It’s come that time again to introduce our newest featured artist of The Designer Project for the month of November! Introducing the lovely and amazing Nicole Spencer from Ebb & Flow Design.

Ebb & Flow creates designs that are full of florals and nature, with colour palettes drawn from the beautiful outdoors. Nicole loves to create designs that flow across the page and as you can see, she kinda has a thing for flowers!

Each of Nicole’s beautiful designs can be printed onto any of our fabrics. Keep reading to find out more about Nicole Spencer and her ‘Take Delight’ Collection!

Fresh Pickings is a combination of both paintings and elements of things picked from the garden. We love how it dances across the page and is a sweet reminder that seasons change and beautiful things await us. The blue tones of this design work so well with the floral motifs.

Fresh Pickings could work for a variety of fashion and home projects, perhaps some lovely pillowcases and napkins? Or maybe a new beach kaftan!

Sunny Days is full of wonderful summer florals, with a few hand painted elements. Inspired by summer days, fresh sunflower blooms, and the warm sunshine, it’s a fun print for the warmer days ahead.

We think Sunny Days would be such a fantastic print for homewares such as picnic rugs or tea towels, perhaps even some sweet, summer pants!

Hidden Beauty, a gorgeous print that features hand painted elements. With the florals peeking out from the foliage in this design, it reminds you not to miss the little moments of beauty hidden in the unexpected moments.

Hidden Beauty would be perfect for kids clothing such as dresses and pants or even a lovely matching pants and top for you!

Swept Away showcases soft pink leaves and petals, scattered across the design. Think the wind carrying all the freshly fallen leaves across the ground, reminding you that as one season ends, a new one begins.

Swept Away is such a versatile print! We think it would be amazing for homeware projects such as cushions, tea towels and throw blankets!

Sunshine Swirls, a sweet and simple print. It incorporates painted elements, scanned in florals as well as different textures. Full of warm, sunny colours to make you think of twirling around the yard, with a picked flower in hand.

We this Sunshine Swirls is such a wonderful design for fashion garments such as long flowing skirts and dresses.

Pick a Posy is a lovely design that incorporates small painted elements. It’s a sweet reminder of little posies, gathered rustically but little hands, small gestures of big love – joy in its simplest form.

Pick a Posy would be the perfect print for summer dresses for yourself and the kids, or even a sweet little baby swaddle!

All of our project ideas above are suggestions only as the sky’s truly the limit with Nicole’s sweet floral collection! Each of Nicole’s designs can be found in our Fabric Shop, so head on over to be inspired for your next DIY project!

‘Garden of Memories’ Textile Collection by Amanda Laing

It’s that time again where we introduce our newest feature artist in The Designer Project and we are so excited to announce that the wonderful Amanda Laing will be our designer of the month! Amanda loves to express things visually through colour, form and pattern. Her approach to her designs is organic, being inspired by the world around her. She hand-draws all of her designs, using a wide range of media from pen, watercolour, gouche and paint.

Amanda’s “Garden of Memories” collection was very much a collection inspired by her childhood memories of the garden, which was her favourite place to be. She would spend hours playing outside, in her own world, observing, sampling and imagining from the natural world around her; often creating weird posies out of just about anything that caught her eye. We are so thrilled that she has made a selection of her garden inspired designs available in our Fabric Shop!

Each of Amanda’s designs can be printed onto any of our fabric base cloths which means you can order custom designer fabric that’s tailored to you! Keep reading to find out more about Amanda Laing’s beautiful floral designs!

“Daisy Drop” is a simple but bold design using a combination of a large and small floral daisy motifs. It features smokey blues with a warm golden daisy pop in watercolour and gouache.

We would love to see “Daisy Drop” used for a summer dress or some loose flowy pants!

“Elodie” is a pretty little floral design with a warm colour palette of butterscotch and blush pink. It also has a few painted gold spots for extra sparkle hand painted in watercolour and gouache.

We think “Eloide” is such a delightful print for a lovely little dress to a pair of super cute pyjamas.

“Lace Mimosa” features a warm and spicy colour and is full of finely detailed, hand drawn floral and butterfly motifs. We think this would be perfect for a super cute summer dress!

“Lace Mimosa” would be great to use for some adorable bedding or other statement homewares.

“Petal Pink” is a sweet hand painted watercolour and gouache floral print in the prettiest of pinks with a pale pink background.

We think “Petal Pink” would be the perfect print for fashion garments like a long flowing skirt or kaftan.

“Rosie” pairs flowing hand painted watercolour florals against a deep, navy-blue background. We’re loving the contrast of the pinks in this design against the dark blues.

We would love to see “Rosie” used for statement cushion covers and tote bags!

“Rose Garden” is a delightful floral design with flower motifs in pink and gold tones. Each illustration hand painted with watercolour and gouache.

We think “Rose Garden” would be the perfect print for some beautiful napkins or a tablecloth, even perhaps some fashion accessories like ties and scarves.

All of our project ideas above are suggestions only as the sky’s truly the limit with Amanda’s beautiful collection! Each of Amanda’s designs can be found in our Fabric Shop, so head on over to be inspired for your next DIY project!

Textile Collection Prairie

Spring is finally in bloom! As we have officially headed into the warmer seasons, we’re celebrating with our brand new Prairie Collection. Packed full of beautiful floral designs, it’s sure to inspire some DIY projects for Spring!

We’ve drawn our inspiration from the beauty of nature’s botanics for this collection, showcasing a range of dainty floral designs. The process began by hand-drawing and painting individual floral elements, which were then scanned and arranged into a variety of designs using Photoshop. A small scale was chosen for each of the designs to create a range of florals that were delicate and pretty. To ensure the collection was versatile we wanted to use a diverse colour palette. Cool and warm hues are used through the range which has a distinctly retro feel.

Our first design of the collection is Sweet Pea. It features soft, floral elements with an adornment of pea pods scattered throughout the design. The cool-toned colour palette gives this print a whimsical touch.

Next up we have Ginger Snap! This delightfully warm floral print is bursting with a bold, earthy glow. The detailed watercolour design and homely colour palette gives this print an inviting vintage feel.

Finally we have Posy! Our gorgeous Posy print features a mix of classic florals and soft watercolours, to create a design that is charmingly familiar.

We think the designs can be used for a variety of products and garments such as blouses, skirts, swimwear and bedding. The bright yet soft colours of the designs, compliment the season perfectly and will keep you inspired with whatever you choose to create with them. We’ve included some reference imagery to showcase the many ways you could use these designs this Spring!

Image via Pinterest

Snippets: Chats With Creatives, Textile Designer Audrey Gachet – Series 3, Snippet 4

Snippets. Chats with Creatives.

Here at Digital Fabrics we love everything print, pattern and colour and we love to know what makes print designers tick.

This series we are focusing on textile designers as our creatives to get into the nitty gritty of the thing we love the most, textiles and surface design! We have asked a different set of questions relative to this and as always we hope to inspire others by sharing snippets of these creative stories.

Today we are chatting to Audrey Gachet a Sydney based textile designer and illustrator who’s love of the beach and nature is reflected in her hand painted watercolour designs. Her work is elegant, classic and contemporary as well as being proudly printed and made in Sydney. She works mainly with fabrics and creates gorgeous textile pieces for the home as well as creating art prints, we love it all and can’t wait to share her inspirations and story below.

You will find her products online here or look out for her at a market, she has previously exhibited at Life Instyle, Makers & Shakers and Finders Keepers.

Tell us a bit about yourself, your brand/label name what your creative practice is, how and when you began:

I’m Audrey Gachet, I’m a designer and Illustrator based in Sydney.

Growing up in the south west of France, my creative journey started from a very young age, when I used to hang around my mother’s atelier. Being an artist herself, I was influenced by my mother’s art and you would often find me painting and creating all sorts of things in her studio.

After studying Graphic Design & Illustration in Bordeaux and London, my career as a designer really took off when I moved to Australia and worked with Australian brands, creating lifestyle products. I learnt a great deal from them and it allowed me to understand and appreciate the hard work that goes into creating products and developing them.

I created my label in 2018 and launched my first collection of luxurious homewares and fashion accessories, which I now sell online and in various boutiques across Australia.

Like many designers, sustainability is important to me. I wanted to make sure that I created designs that don’t impact negatively on the environment and I also wanted to choose natural fibres that don’t require much energy to produce and that are renewable.

The other important point to me was working with local businesses to bring my product to life, so all of my designs are hand-made by artisans in Sydney. I work with a local digital printer and maker to ensure the heart and soul of my work is translated in every product.

Where do you call home and what is your favourite thing about where you live?

Sydney is now my home. Living close to Sydney’s magnificent beaches and botanical beauties, I feel deeply inspired by the Australian lifestyle – nature informs a big part of my work. Having grown up in the French countryside, I’ve always been drawn to the simple and authentic aesthetic, so there is always a bit of France injected into my work.

What 3 words best describe your creative style.

Raw, Organic, Delicate

What led you to Textile design and what is your favourite thing about working with fabrics and/or print?

I have been interested in textile design from a very young age. I learnt to sew and started designing my own clothing, bags and homewares such as cushions for my student apartment.

As a designer now, working with fabric and prints allows me to continue to indulge that love for colour and texture. Being able to create a tactile experience, for example by pairing interesting fabrics together, is something I really enjoy doing. It’s very important to me to generate a sense of visual envy and of wanting to touch and feel the final product.

Tell us about how you get your creative juices flowing, what is your process? Do you have a source of inspiration you want to share with us?

The creative process – giving life to an idea – really excites me more than anything. Taking inspiration from my everyday life, I am quite drawn to colour combinations and texture. Whether it’s from what I see in the streets, from books, in exhibitions, on social media, or along my travels – everywhere you look there is inspiration! As a creative it is important to observe everything around you and be open to all forms of art, not just your own niche.

Do you have a favourite medium and/or method to work with, if so what is it and why?

I enjoy working with watercolour to build up delicate shades and layers of fine details and to manipulate white space and light which amplifies the surrounding colours.

I also really love the freedom that working with watercolour gives you – it is a technique that is not easily mastered but you learn to play with it and truly appreciate the unpredictability it brings. It allows me to have a free gesture which sometimes leads to aesthetic ‘imperfections’, but these possess their own unique beauty.

When designing a new collection or set of work what is your process and how long might you spend on this?

Gathering inspiration from a multitude of sources – be it colours, textures or shapes – always kick-starts the process. The next step is to organise my materials and plan what I would like to focus on and what I want to communicate through a collection. Then comes my favourite part of the process – I start painting. The process continues on through printing and production, with a full project taking from six months to a year, from initial inspiration to final product.

What would you say is the biggest challenge when running your own business, what is your favourite and least favourite part?

Having a business is a challenge on its own; you are constantly multitasking and working on all the facets of the business – sales, marketing, web designing, production coordination etc. Although, staying focused on what you are good at is the biggest challenge. You have to make sure you make time for what you love doing, which for me, is the creation process.

What advice would you give an aspiring textile designer in today’s challenging and competitive environment? Are there any resources you would recommend or websites that you couldn’t live without?

Persistence and consistency in your work is important. That’s why being passionate about what you do keeps you going. Make the things you wish someone else would make for you – I keep repeating this to myself and stepping back from my design, thinking would I love having this? If it’s a yes then I will go ahead. Sometimes you get stuck with creating your own designs. But being surrounded by other creative helps as well and make sure you keep meeting new people and network.

What would your dream creative project or collaboration look like? Tell us about why you would love to collaborate with them and what you find inspiring about their work.

I would love to collaborate with Anthropologie. I have been a big admirer of their colourful and textural designs and it is quite an institution for homewares and fashion lovers and designer.

What projects or collaborations from last year stuck out, good or bad and what is coming up over this year that you would like to plug!

I am currently in collaboration with the Australian clothing brand The Ark. It’s an exciting project which should come to life this summer 2019!

Read about what Audrey is upto: Website, Facebook, Instagram.

Bold Designer Prints – Live Colorful Collection

Back in 2016 we worked with designer Elba Valerde from Live Colorful to create a range of prints for our Fabric Shop which perfectly encapsulated her fun and vibrant style. We thought the change in season made for the perfect time to revisit one of our brightest collections; the Live Colorful Collection, and hopefully inspire some creative DIY projects for the Winter months!

The Live Colorful range has been inspired by the beauty found in nature. Floral and botanic shapes have been photographed, studied and doodled, translating intricate forms into minimal, playful shapes.

Selecting a vibrant yet restricted colour palette was also essential to creating these designs. The use of primary colours, white and hot pink, give this range a carefree feel. The chosen colours paired with simplistic shapes results in a collection that is both timeless and fun, with a touch of Scandi textile flair.

The Live Colorful Collection can be used for cushion covers, tablecloths, table runners, napkins and curtains, just to name a few. Check out our DIY resources for both curtains and bean bag covers using these designs for more inspiration!

Whilst the range was originally designed with homewares in mind we’ve found this bold style of design is perfect for fashion applications as well! We’ve included some images below of similar prints to show you how they can be used in your wardrobe!

Image via Pinterest

We’d love to know what you think of the Live Colorful Collection, so get in touch!

Nailed It: Q & A Style Interview With Roberta Montorfano From Betta Design Studio

Nailed It. Creative business success story

Here at Digital Fabrics we love finding a new and interesting success story on a brand or business that is inspiring to the creative community. We thought it would be useful and informative to find out how these creative businesses nailed it, lessons learned on the way and tips they might have. We have asked them to share important “How to’s” and growth hacking tips for start-ups and emerging designers. Read it, get motivated and nail it yourself!

This time we have a Sydney based Textile designer to get your creative juices flowing and your mind ticking! We are chatting to Roberta Montorfano the artist and designer behind the Textile Studio: Betta Designs, a brand that is full of bohemian delight and florals to swoon over. She is also one of our workshop teachers!

We had the pleasure of asking her a few questions about how she is nailing it and what she has learnt along her journey so far and what she plans for the future of her business.

Who is behind Betta Designs Studio– tell us a bit about who you are, what you do and what services does Betta Designs offer?

Hello, my name is Roberta – I am a dreamer, pattern lover, artist and full time textile print designer!

My background is half Mexican – from my mothers side; and Italian- where I was born and spent most of my life. I have always been a curious soul wanting to see the best and colourful side of life, trying to find the best way to communicate myself and who I am through art and patterns (that you can also wear if they are textiles!!)

With Betta Design we offer collections of exclusive textile prints services:

– Collections of exclusive designs ready to go prints in high resolution Photoshop files.

– Custom design for any particular print idea and request

– Creation of different colorways and print manipulation

– Mood boards and trend research

– open to any artistic collaboration ideas

What did your creative journey look like and how did you begin designing textiles? At what point did you start your textile studio ‘Betta Design Studio’?

My journey with Betta Design has been very natural, looking backwards I can see all the dots connected to each other.

I have always wanted to have a pencil in my bag to draw and colour something since I was young; art and anthropology have always been my favourite subjects at school and when I had to choose my University career I decided to keep art as a ‘hobby’ and studied ”languages and cultural mediation” (dreaming of becoming a some sort of National Geographic photo journalist).

While I was trying to study Chinese I found a job opportunity as a sales rep for a textile studio in my hometown, which required me to travel a lot around the world (Brazil, Japan, USA, China, Europe…) When I soon after realised what I was selling and how inspiring and creative was the textile design world I automatically pursued my textile design career as well. So after working for a very well-known local print studio in Italy for few years, I decided to challenge myself: travel and move to grow and learn and seeking new dreams.

Betta Design Studio was born in my room in Bondi in 2014 after a strong desire of sharing my passion for pattern and print ideas, art and textile.

You have a very interesting background and heritage, do you think you can tell us about this and how this has inspired you and in what way do you believe it has translated into your work across the years.

My background is very interesting, two countries that have such a strong art identity:

I grew up surrounded by colours, patterns, textile. I come from Lake Como that used to be the Italian capital of silk, my dad has always worked in textile producing made in Italy silk scarves and ties. Our house was full of Mexican art and style and handmade beautiful traditional designs, it has been always around me.

I have always felt so lucky to be who I am and to be born from such a rich mix of roots.

My strong curiosity for art and the desire to create combined with my passion for travelling and exploring art and cultures brought me into textile and my passion grows every day more and more.

What does a day look like in the Betta Design studio? Do you have a routine to follow or do you work in a more ad hoc way?

It’s very hard to describe what a typical Betta Design day looks like because it really depends on what is going on. Let’s say that Betta Design never stops even at night, a bit unpredictable each day because there are so many tasks and exciting things to do every day: finding new ideas, preparing files, creating new prints, lots of admin sometimes, resourcing new projects, new opportunities, traveling and showcasing our designs around as well as painting and drawing and colouring the world with patterns!

This is what typically happens in a day but I have to say that at night is when I am more productive and full of ideas (it’s 12.52am right now!)

Florals and botanicals are clearly a huge inspiration to you, was this always the case and where do you get new inspiration from?

Styles can change from day to day, when an inspiration or a new idea comes you can only follow it. I love to change a lot: animal prints, bohemian, borders, florals, abstract prints, a bit of geometrical sometimes, tropicals.. there are infinite ideas in our minds!

Actually florals are not my best style. I love drawing florals, especially botanicals or watercolours but I am more a bohemian type. I like to design different sort of style depending on the request, the trends and ideas. But my soul is gyspy, so ethnic and bohemian prints are my favourites!

Obviously I love drawing florals, that’s why we run the Floral Workshop together!!

What does your creative process looks like? Can you take us through your design development steps and which is your favourite and why?

There are different ways I develop a print, a creative process is quite personal and different from each textile designer.

Betta Designs never stops – my eyes are everywhere I can see patterns all around me: it could be watching a sunrise, on the bus, walking around the park full of trees and flowers, at the market or looking at a tile outside your friend’s house. Inspirations can come from anywhere!

I remember one of the first print I created it was in my first or second collection: a water effect digital print. Very bright and vibrant and blue! I started from a photo that I took during a coastal walk in Tamarama, a photo of perfectly smooth waves from the top of the rock. I still remember that moment, the perfect combinations of shades of blues and whites. Then I got home and I started playing with it in Photoshop and I created a print that I called ‘Splash’ (I used to give actual names to my prints). That print was sold to a great swim local label.

This is my favourite part of the design development process – The natural one, when the idea just comes by itself and you create something that is new and interesting.

Going back to your question I was getting too emotional; whenever the inspiration comes from (a catwalk trend or a picture you took from a flower on your balcony) the design process is quite standard:

– Creation and preparation of the elements. This is my favourite step, usually the most creative one. Drawing and preparing the elements, choosing colours and movement.

– Designing the print: display the elements and put them in repeat. This is the most “technical process”.

– Try different colorway options and check the file at the end.

Can you share your go to online resources for textile design trend research and inspirations?

I tend to use more books for inspiration but as in online resource I manly keep myself updated on trends on wgsn.com on weconnectfashion.com and blogs, I use Instagram and Pinterest to share and get inspired.

You are represented at some of the international textile trade shows, what goes on at the shows and what do you get out of them.

Yes, we have tried some trade show, the most recent one was the London Print Textile Fair. Trade Shows are a great opportunity to connect with other customers and it’s a window for new opportunities and to grow. We are also represented by agents in Australia, US and Europe.

If you were to start your creative journey all over again, would you do something different and if so what would it be?

You know when they say “it was meant to be”? – I strongly believe that we have a path to follow and mine led me here where I am now. So no, I would not change a single thing of what I did so far. Textiles is more than a passion and is a way of living. My creative journey has been very natural for me and I hope I will always stay as exciting and inspiring as it currently is every day.

What skills do you think are necessary to have in order to become a textile designer that specialises in developing fabric prints for the fashion market?

– Definitely a strong passion for patterns and colours

– love to create and drawing skills

– strong eye and observation skills to constantly look around yourself and always inspire and get inspired

– strong knowledge of Adobe software (Photoshop, Illustrator, InDesign..)

– lots of patience and determination to keep believing in yourself and your art because it’s worth it!

What words of wisdom do you have for others wanting to do what you do?

It’s not an easy industry like many other creative carriers. It’s challenging to constantly be creative and share hoping that someone else will like what you have drawn (and eventually wear a dress with your design).

So many times I have asked myself what I was doing and why, but I could never stop because my imagination was bigger than any fear of failing. And failing is actually a good thing sometimes. Whatever your passion is just follow it, it’s never going to be wrong as long as it makes your soul smile.

“Creativity means enjoying any work as meditation; doing any work with deep love.”

What would you like to see in the future of Betta Design Studio, any dream collaborations, projects or ideas that haven’t come to life as yet?

In the future of Betta Design I can see so many things that I don’t even know where to start. So I try to stay optimistic while trying not to overwhelm myself with expectations either. I would love Betta Design to keep learning and keep sharing prints around and get inspired by collaborating with different people and projects hopefully around the world and I will do my best!

Thanks Roberta, what a fun and colourful read full of inspiration.

You can follow along with what Roberta from Betta Designs is upto Website, Instagram, Facebook

Forgot password

create an account

Complete the fields to create your new account.