Tag Archives: floral fabric

New Chevy Fabric

We have another very exciting addition to our fabric range which we are dying to introduce. Please meet our newest polyester fabric, the Chevy! We think this will be a particularly exciting launch for those with budding summer fashion projects!

Chevy is a polyester / spandex blend (92% polyester / 8% spandex) which provides the fabric with a little stretch. The small amount of stretch provides the fabric with some give, making it a really comfortable fabric to wear.

The fabric has an off-white base, with a chevron weave and a matte finish. The fabric’s composition and finish, results in strong colour reproduction when printed, making it an excellent choice for projects with bright and deep colours.

Chevy is a mid-weight 170 GSM fabric that is both durable and smooth to touch. Chevy is ideal for fashion garments designed to have structure to their form, whilst still being super comfortable to wear. We think the Chevy will be perfect for light suit jackets and blazers, bomber jackets, pants, culottes, shorts, skirts and dresses.

Tata Naka

Vogue Spain

Markus Lupfer

Whilst we think this fabric is most suitable for fashion applications, it’s durability, printed colour results and resistance to creasing would also make it a great choice for some interiors and events projects, such as tablecloths and banners.

Sample swatches of Chevy are available now through our Sample Pack Order Form. Get in touch with any projects you think our Chevy would be great for!

Textile Collection Animalistic Innocence

This year’s big chill has had us dreaming of warmer climates, and in anticipation for sun drenched adventures and hot summer nights, our design team has been working hard on a new range of exotic prints for our fabric shop. We are very excited to introduce our new Animalistic Innocence Collection.

To create this playful range we we’re taking creative cues straight out of the Jungle Book, and wanted to create a visual narrative around the serene beauty of temperate forests, the thrill of being wild and the romance of being far away from home.

The gorgeous jungle inspired artwork for this range was painted using both inky watercolours and rugged dry brush techniques to create a variety of textures, line and form. It was important to maintain a naivety to the style of the design elements to give a sense of child-like wonder and curiosity.

Colour was central when designing this collection and a palette of luxurious greens, blues, golds and blush pinks were chosen. All of the motifs were then digitally manipulated and layered to create lush repeat patterns, full of interest and drama.

The Animalistic Innocence Collection has been designed to help you shake off those winter blues by taking you off the beaten path, so go wild for your next DIY textiles project and let our playful range of prints stir up some creative instincts. We’d love to know what you think these designs would be perfect for so get in touch! Prints are available in our Design Library now.

New Print Designs – Garden Party

Flowers and lemons and popsicles oh my!

During winter it’s just so easy to find yourself drawn to a neutral colour palette and minimal prints. To help unshackle you from the unlikely effects of the cold we’ve launched a new range of playful textile prints which are anything but drab. Introducing our Garden Party collection!

For this range we wanted to use sweeter than pie motifs, a mixture of neutral and bold colours and a consistently light-hearted theme.The quirky designs all began on paper, using pens, pencils and watercolours to create a variety of textures and lines. The artwork was then manipulated, edited and layered digitally to resolve and polish the designs.

Figurative designs can sometimes feel a bit too kitsch. To avoid this we combined bold colours with softer hues and mixed both textural and minimal elements within the same design. Negative space was also played around with, and as a result is varied across the designs, as they range from heavily detailed to simplistic.

The collection delivers a series of grown up novelty prints for the young at heart with whimsical designs and a statement colour palette! Designs are available in our Fabric Shop now! We’ll be keeping a keen eye on what you create with these prints, so get in touch if you have a project in mind!

Nailed It: Q & A Style Interview With Sarah Kalidis From Studio Onethirty

Nailed It. Creative business success story

Here at Digital Fabrics we love finding a new and interesting success story on a brand or business that is inspiring to the creative community. We thought it would be useful and informative to find out how these creative businesses nailed it, lessons learned on the way and tips they might have. We have asked them to share important “How to’s” and growth hacking tips for start-ups and emerging designers. Read it, get motivated and nail it yourself!

Today we are talking to Sarah Kalidis, the artist and designer behind Textile label and self-named bricks and mortar shop: Studio Onethirty. We will be chatting to her about how and why she began, what challenges she faces and what she sees for the future of her growing brand.

Tell us about your creative business, what do you create, how did it begin and where did the name for the brand come from?

Hello I am a textile designer, furniture designer and artist. The business began while I was taking time off as a new mum; I started drawing and painting in my down time. After trying to source fabric for homewares pieces, I found there was a lack in the market for something bold and playful, and at that moment I decided that I would create something myself. Thus began the transition from drawings to textile pattern. The name ‘Studio Onethirty’ is where my studio first began; my home address number of 130. It would be a reminder of a humble beginning, and those few precious years being a new mum and juggling a new venture.

You began your career in interior design, what led you to start your own business and if you could go back and tell yourself anything what would it be.

After becoming a mum and taking time off, it gave me plenty of thinking and reflection time. I decided I wanted to forge my own path rather than help some someone else achieve their dream. Having my own business would give me flexibility of choosing my own adventure. It hasn’t been easy, as working solo from the beginning meant that all responsibilities were mine, and working on designs, prototypes, sampling; meant plenty of back and forth while carrying an infant around.

If I could go back and tell myself something, it would be not to stress the small stuff; things may seem difficult and every day you may feel like you are pushing up a very steep hill, but keep looking forward and try to remember the reasons why you took this path. The pure joy and satisfaction of creating your own collection is far worth it.

What did you learn through the interior design industry that has helped you with building your own brand and what skills are transferable?

Being an interior designer has definitely helped with conceptual development of the range, and I give myself a brief and manage all aspects of the product from initial sketch through to assembly. I not only see each piece aesthetically, but it is important that there is a relationship between form and function. Certainly the skills of being able to visualise a product from conceptual stage has helped. I have a vision right at the beginning of how the piece should look, and having the material knowledge allows me to liaise with different local artisans and collaborate on the manufacture process.

You opened a bricks and mortar shop earlier in the year, a designer’s dream some would say. What were the biggest challenges in doing this and what led you to make the bold move.

Yes it is a dream move most certainly! And having only started the business a little over a year before, it was a very quick progression. However a store came up in my local area, in a lovely boutique little shopping strip, and it was a blank canvas. I thought what an amazing opportunity to provide locals with something unique and inspiring, and bring something different to the area. The space is my retail flagship store, and it also houses my art studio upstairs. I love that I can create pieces entirely onsite, and customers can visit to experience the whole design process.

What do you love most about what you do, what does a typical day in the shop look like and do you ever miss elements your old job?

The thing I enjoy most is being able to design and create each piece myself. It is a real sense of pride to be able to introduce people to the collection and explain that the art, textiles, homewares & furniture are my very own designs. And they are proudly made in Sydney! A typical day in the store during opening hours, is working in-store serving customers, along with tending to emails, orders & social media. And if there is some quiet time I can work on some new concepts and art pieces. I do miss my old job where I worked with some fabulous people and clients, however having the opportunity to be creative in a completely hands-on way is a really lovely new direction.

What would your advice be to someone dreaming about opening a shop or creative space? Have you faced anything you didn’t foresee as a challenge?

Making the decision to open up a creative space is one that takes a lot of consideration. You need to have a clear goal of what you are setting out to achieve, and know the risks at hand. The retail market is not an easy during this economic climate, so you need to offer your customers a unique experience and a level of service that would make them want to return. The challenge I faced right at the beginning was educating the local community on the store concept. The site had been a beauty salon for over 15years, and not expecting a creative space in an area such as this; it took a little while for people to realise what Studio Onethirty was all about.

As well as having a real life shop you also do the independent design markets, what do you think the main benefit of these are to Studio one thirty and what would your advice be to someone keen to showcase their brand at these events.

I love doing design markets! I feel that my products need to be experienced first-hand; and what better way to see a product than to touch and feel, and meet the artist themselves. My first ever launch to the public was at The Finders Keepers Market 2017 in Sydney, and over 3 days 20,000 people came through the doors! So the exposure my brand gained in the early days was incredible. Exhibiting at a design event is something I highly recommend when developing your brand. You will be exposed to a diverse range of customers, & gain feedback on your product that enables you to grown and adapt to the retail market.

What are your biggest inspirations and favourite materials to work with and is there a material or discipline you would like to work with in the future?

I love painting botanicals and native flora, and I do like to give my pieces a contemporary feel. It is all about colour and texture. I do enjoy working with linen as I love the organic feel of the fibre, and there is something about the way my designs translate to the cloth; it adds dimension to the artwork yet achieves a softness. I try to be eco conscious when developing the range, working with more recycled materials would be a great step.

How do you approach new work or designs, do you create for seasons or trends? In your experience is this valuable or do you prefer to follow your own path and see what comes naturally.

I prefer to follow my own path when designing pieces. My range is quite unique, and so it is important for me to keep inspired by external influences other than trends. I do feel that my work is a reflection of the season; I am often inspired by the natural environment, and so many of my artworks include colours that I am surrounded by at the time of their conceptualisation. It is generally a natural progression while painting and drawing.

What do you see for the future of Studio One Thirty, do you have any projects in the pipeline you want to let us know about?

I hope that my pieces can continue to bring a smile 🙂 and one day I would love to see my upholstery fabrics in an amazing hotel somewhere fabulous, like New York or Paris. Dreaming BIG I know!

What is the best piece of business advice anyone has ever given you and if you can pass on any words of wisdom what are they.

One of the best pieces of advice was that you should believe in yourself and have the confidence in your product, as it will evidently show in the quality of work you produce. Words of wisdom would be to find something creative that you really enjoy, even if it is just a small hobby, and make some ‘me’ time to really enjoy it.

Thank you Sarah! We loved having you as part of our Nailed It series.

You can follow what Studio Onethirty is upto: Website, Instagram

New Fabric Designs for Mother’s Day

We’re launching a new range of prints at Digital Fabrics! It’s been a little while since we brought you our last set of designs and this time we took a different approach to bringing you new prints. Rather than focus on one cohesive collection, we’ve had three artists create three different prints for you just in time for Mother’s Day!

The collection of prints range from flirty to psychedelic to sophisticated, and feature both hand-painted illustration and digital manipulation. With three very different styles represented, we’re sure there’s something for everyone.

If you’re needing fresh ideas on what to spoil mum with this Mother’s Day, we’ve got you covered and have put together a few DIY ideas that we just know you’ll both love. A custom made gift speaks volumes, and is guaranteed to be a winner with mum this year!

Got accessories in mind for a mum who always looks fabulous? How about making a gorgeous and versatile scarf? For something bold or bright you might want to use either our Roxy or Dilly fabrics. If you were thinking of something a little more sheer we would recommend our super soft Chiffon.

If you think home-wares might be better suited, how about a tablecloth? Our Cotton Linen is an absolute dream for a decadent feeling table setting and our Waratah and Panama fabrics are excellent polyester options for durability. You could also make napkins to match! And we can’t forget the ever perfect gift of a stunning, custom-made cushion! It could be the perfect opportunity to try out our new Organic Cotton Canvas that we’re very excited to introduce! Of course our Cotton Linen, Waratah and Panama fabrics are also perfect for cushion covers too.

So whatever your, or your mum’s style, there’ something here to get you started on any handmade Mother’s Day gifts you might have been thinking about. Let us know how we can help you realise your next DIY textile project!

These prints are now available for purchase in our Design Library!

Textile Collection Babushka

Exciting news from us at Digital Fabrics, we have launched a new textile collection! This time we dove head first into a private collection of vintage European textiles and found just the inspiration we needed! The Boho-Chic trend is one that pops up time and time again, and it’s for good reason. We just can’t get enough of bohemian patchwork, colours and textures, and have designed a range of prints heavily inspired by collected embroidery treasures.

Whilst the boho design aesthetic is undoubtedly fabulous, the statement style can be a little overwhelming for some. We wanted to create timeless re-imaginings that pared-back the heavily embellished designs typical of bohemian textiles, resulting in versatile and accessible designs.

Elements of vintage textiles were scanned, redrawn and redesigned to create the Babushka collection. Finding the balance between streamlined design and textured details was key in maintaining the essence of folk embroidered pieces whilst still giving them a more contemporary feel, and negative space became as important a feature to focus on as the motifs and designs themselves.

The collection features both flirty, feminine motifs and minimal, geometric design elements, whilst using bold contrasting colours to maintain a crisp aesthetic throughout the range. The range revamps vintage embroidered textiles, resulting in elegant, graphic designs that can be used for so much more than the blouses and table-wear that we so often associate with the bohemian style. We cannot wait to see what you create with these prints!

The Babushka Collection is available for purchase in our Design Library!

Check your artwork repeats seamlessly with Offset Filter in Photoshop.

Open your file in Photoshop. Main menu > File > Open
Check size of your image. Main menu > Image > Image size. Take note of the pixel dimension (PX) at the full resolution size.

Change the resolution to half of its value and take note of the changed pixel dimension. Keep these numbers handy as you will need them to offset your artwork. Don’t click OK at this stage, as you don’t want to change the resolution size, you only need the pixel information.

Once you have pixel dimensions noted you can offset and check your file for seamless repeat. Go to Main menu > Filter > Other > Offset. In the open box enter that half pixel values that you have noted down. Select option Wrap Around and tick the Preview option, so you can preview what is happening to your artwork. The side edges of the artwork will now be visible in the middle and the middle will become the sides. In other words the artworks sides got folded into the middle.

If your artwork in not in seamless repeat, you will see it in the middle of your artwork, through vertically and horizontally missed joins and miss matched lines. In some artwork this will not be obvious and you will need to zoom right in to the joining pixels to spot the issue.

When your artwork repeats seamlessly, there is no miss matched lines and elements of the artwork flows seamlessly.

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If you are at the beginning of your textile and surface design journey you might want to consider our workshops and classes on offer or continue learning more online through our available tutorials.

Snippets: Chats With Creatives – Series 1, Snippet 5

Snippets’. Chats with Creatives. Here at Digital Fabrics we love everything print, pattern and colour and we love to know what makes designers tick. This series is all about asking some fun and different questions and learning about the inspirations and ideas behind the artist and their work. We hope to inspire others by sharing snippets of these creative stories. We gave the artists and designers featured a varied list of questions to choose from so we will learn something new from everyone involved, should be fun!

Today on Snippet’s we are talking to Lauren Bower from Lauren Skye Studio, a Textiles and homewares brand making unique cushions featuring original artwork ideal to brighten up your home and garden.

The Snippety Snips:

Tell us a bit about yourself and what your creative practice is, how and when you began:

Lauren Skye Studio is a handmade textile homewares brand creating both indoor and outdoor cushions as well as personalised name cushions.

From around the age of 7 I knew I wanted to be a fashion designer. It was all I was ever interested in and would spend hours cutting pictures from magazines (I bought my first issue of Vogue when I was 12) to make endless collages. I studied Fashion Design at TAFE and then started working as a Design Assistant and ultimately a Fashion Designer for various brands for about 10 years. After leaving fashion to start and raise a family, I desperately missed working with fabrics and colours so I started buying fabrics and making cushions (a task perfectly timed to a babies nap!). It didn’t feel authentic enough to be using a fabric that someone else had designed so drawing on my skills acquired during my years in fashion, I started creating my own fabric designs and quickly found that it is my favourite thing ever! I feel so fortunate to live in a time where digital fabric printing has made textile design so accessible for small businesses. Even during my fashion years it was outrageously expensive to have an artwork made, get a screen cut and get a strike-off printed.

Which part of the creative process is your favourite and why?

I live for design, particularly the search for inspiration. I love starting from nothing and just allowing my eye to be led and tell me where I should be. If inspiration is not coming then it is not the right time. I never force it.

Which five words best describe you?

Determined, thoughtful, conscientious, friendly, chaotic.

How would you describe your work, and what influences your style?

I would describe it as unique and colourful. I think my biggest influence is my years in fashion. To counteract the things I didn’t like about fashion design, particularly the copycat aspect, I am purposefully different to other designers. I don’t follow trends and will go out of my way to ensure my work is unique. Also colour, I am always inspired by colour.

What does a typical day look like for you? I have one child in school and one at pre-school three days a week, so the juggle is a little crazy right now. My three days with no kids have to be efficiently managed. From the minute I get home from drop-off to the very last minute I have to leave to pick them up I am like a woman possessed. Sometimes I’m enjoying my work so much I forget to eat! Then when the kids are home I spend time with them doing homework and just hanging out. After they are both in bed I start working again until late. Weekends are spent either selling at the local markets, or trying to juggle work and family time. It sounds terrible but I love it really!

If you could only use one colour in your work what would it be?

I’m drawn to pink always, and I have a sneaking suspicion it has something to do with having two sons!

Love your Locals:

City/Town/Village where you currently reside:

Roseville NSW

Favourite spot for a bite:

Salt Pepper Nutmeg or Sous le Soleil, both at Roseville

Secret Inspirational spot:

Swain Gardens, Killara. It is almost literally a secret garden.

You can follow what Lauren is upto here: Website, Instagram, Facebook

Colourful Bunch by Sharon Wilson

Not going to lie it’s very nice getting sweet notes of appreciation from our customers, but more than anything we love receiving photos of makes and completed projects. We just love seeing what fabrics that we have printed has become. Sharon Wilson surprised us recently with images of her amazing colourful creations, box pleated skirt & boxer shorts, she used her photo to create this beautiful floral fabric. Her honest feedback and tips and tricks on working with Aerocorp fabric are truly appreciated and we are sure will be really helpful and inspiring to other sewers. Here is what Sharon wrote:

About 7 years ago I took a digital photo of this colourful bunch of flowers in Switzerland. After seeing what Digital Fabrics could offer with their range of fabric types, I couldn’t wait to order the Aerocorp fabric and make a knee length box pleated skirt with waist yoke. It turned out beautifully and there was even enough remnant to make a pair of boxer shorts .

I found the Aerocorp not difficult to work with. As the website said, it did have a soft handle and cotton look and feel, however it was resilient, as 100% polyester is, but with a good press, it is easy to tame into place or make a crisp line where necessary.
Aerocorp fabric has a tendency to unravel immediately after being cut. So don’t over handle it, and make sure that raw edges are tamed as soon as possible.
The skirt has a lovely drape and swing to it.
I probably would not make a top out of it unless it was for a cooler climate and a dressier look.
If the print is very busy (as this one was) you could even possibly get away with not ironing it – great for traveling.

The fabric order delivery was on time and well packed. Inside was also a sample pack which I really appreciated because sewers really need to feel a fabric to gain good judgement on what to use. I would definitely recommend this service and am tempted to order again some time in future.

If you are like Sharon have a creative project in mind and would like to print your own fabric, you can upload your design and start creating right away here.

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