Tag Archives: prints in fashion

Textile Collection Tutti Fruity

It feels as though we’ve been hit with a heatwave! & what better way to celebrate things heating up than with a fun new range of textile prints that simply scream Summer. For these designs we’ve been inspired by the beautiful simplicity of summer fruits. We are very excited to introduce our new Tutti Fruity Collection.

Creative inspo came straight from our green grocer, and we were really excited to create a range of playful designs that celebrated simple motifs familiar to everyone. The range includes a quirky minimal print, a tangerine dream and a seriously sweet statement print.

A mixture of acrylic paints and watercolours were used to create the artwork for this range, resulting in a range of interesting and juicy textures. The hand-painted nature of the designs gives the range a lazily elegant feel.

It wouldn’t be a summer fruits inspired range without plenty of colour, and our design team did not hold back. The collection features plenty of bold colours and primary brights in perfect contrast to ensure balance within the prints.

The Tutti Fruity collection has been designed as a celebration of enjoying the little things, and we must admit we are definitely enjoying the change of season. We love to know what you think these designs would be perfect for so get in touch. Prints are available in our Fabric Shop now.

Snippets: Chats With Creatives, Carmen Hui Illustration – Series 2, Snippet 6

Snippets’. Chats with Creatives. We are back with series two! Here at Digital Fabrics we love everything print, pattern and colour and we love to know what makes designers tick. This second series is all about asking some fun and different questions and learning about the inspirations and ideas behind the artist and their work. We hope to inspire others by sharing snippets of these creative stories. We gave the artists and designers featured a varied and different set from series one list of questions to choose from so we will learn something new from everyone involved, should be fun!

Today on snippets we are talking to Carmen Hui from Carmen Hui Illustrations, her drawings are detailed with a playful and fun Australiana theme and often feature botanicals and animals. Each drawing is a labour of love using layers of coloured pencil strokes and her style is unique and very distinguishable. Her designs can be seen across a variety of mediums including paper, jewellery, textiles and ceramics to name just a few and she also teaches workshops so she has lots of advice and knowledge to share with us!

Tell us a bit about yourself, your brand/label name what your creative practice is, how and when you began:

Hello, my name is Carmen and I am an illustrator focusing on animal and botanical pencil drawings. I started Carmen Hui Art & Illustration about 4 years ago after wanting a sea change from my job as a designer. I didn’t have a set plan when I started my business, I just participated in a few group art shows, a couple of local markets and then opened an online Etsy shop. It was a slow process but each little step gave me the confidence to keep going. Nowadays, my days are split between running my online shop, doing commissioned works, teaching drawing classes and attending design markets.

Where do you call home?

I live in sunny Marrickville with my partner Mat and my cat Miso.

What 3 words best describe your creative style.

Delicate, emotive and Australiana

What does a typical creative day look like for you? How do you stay on plan and organised?

Everyday is different and consists of juggling many hats. I start the week by prioritising what’s important and allocating time in the week to complete each task. I usually start the day by doing the less fun stuff such as admin, accounts and packaging orders. Then I will do more involved work such as planning and commissioned work.

What would your dream creative project look like? Who or what is your dream project, client or job? Tell us about why you would love to collaborate with them and what you find inspiring about their work.

I am in love with surface design at the moment and would love to see my designs on clothing and accessories. This is something that I have started dabbling in, but would love to collaborate with an experienced clothing brand and adapt my drawings into a small range of clothing.

What would you say is the biggest challenge when working for yourself ?

Being kind to oneself. Being your own boss can have many advantages and disadvantages. You are constantly thinking about your business and what more you could be doing, It is important to give yourself a break every once in a while and be happy with what you’ve achieved. I burnt out really quickly after the first couple of years working for myself, so this year I’m trying to slow down a little. It’s not easy, but I think I’m getting there.

What’s the best thing about being in the creative industry in Australia today? And on the other hand, what do you find most frustrating?

I think right now is the best time to be in the creative industry in Australia. People have a deeper appreciation of craft and great designs and are very supportive in helping small businesses to grow and develop. The growth of social media is also extremely helpful as it helps us reach people far and wide, something that is near impossible in the past unless you have a large marketing budget.

What projects or collaborations from last year stuck out, good or bad and what is coming up this year that you would like to plug!

The project I’m most proud of this year is my Everyday Bag designs. This was a passion project of mine and am so happy that it came to fruition. I’m hoping to slowly build on this and release more designs in the new year. In terms of collaborations, I have an illustrated plant pot design with Plernters, a range of Christmas cards and accessories that are about to be launched with La La Land, as well as some soon to be available wallpaper designs with Milton & King which I’m super excited about.

You can follow what Carmen is upto: Website, Instagram, Facebook.

Textile Collection Animalistic Innocence

This year’s big chill has had us dreaming of warmer climates, and in anticipation for sun drenched adventures and hot summer nights, our design team has been working hard on a new range of exotic prints for our fabric shop. We are very excited to introduce our new Animalistic Innocence Collection.

To create this playful range we we’re taking creative cues straight out of the Jungle Book, and wanted to create a visual narrative around the serene beauty of temperate forests, the thrill of being wild and the romance of being far away from home.

The gorgeous jungle inspired artwork for this range was painted using both inky watercolours and rugged dry brush techniques to create a variety of textures, line and form. It was important to maintain a naivety to the style of the design elements to give a sense of child-like wonder and curiosity.

Colour was central when designing this collection and a palette of luxurious greens, blues, golds and blush pinks were chosen. All of the motifs were then digitally manipulated and layered to create lush repeat patterns, full of interest and drama.

The Animalistic Innocence Collection has been designed to help you shake off those winter blues by taking you off the beaten path, so go wild for your next DIY textiles project and let our playful range of prints stir up some creative instincts. We’d love to know what you think these designs would be perfect for so get in touch! Prints are available in our Design Library now.

Snippets: Chats With Creatives – Series 2, Snippet 1

Today on Snippets we are talking to Katelyn Tso, the textile designer behind Indigo Thread, a beautiful brand creating homewares, accessories and clothing as part of the slow fashion movement.

Tell us a bit about yourself, your brand/label name what your creative practice is, how and when you began:

I’m Katelyn, the designer and maker behind Indigo Thread. I’ve always loved design. All through high school I would make my own clothes, screen printing, sewing and adjusting op shop finds. After school I started studying Interior Design, however after the first year I realised that interior design wasn’t for me, rather I loved designing individual textile products. It wasn’t until I became a mum that I found the time to sew again and I started Indigo Thread. I’m now a self-taught textile designer, making accessories, homewares and a clothing range coming soon.

Where do you call home?

I currently live in Sydney but I grew up on The Central Coast of NSW and it still feels like home to me.

What 3 words best describe your creative style.

Simple Shapes – Fun Prints (sorry that’s more than 3 words)

Which part of the creative process is your favourite and why?

Seeing the finished product come together for the first time. Sometimes I skip ahead, not completing the steps in the most effective order because I’m so excited to see the finished product.

How would you describe your work, and what influences your style?

Simple designs and shapes with stylised and fun floral prints inspired by Australian native flowers. My desire for practical yet attractive products fuels my designs.

What does a typical creative day look like for you? How do you stay on plan and organised?

Being a work from home/stay at home mum means that it can be a bit all over the place and my work is very disrupted. I have a little more time now that my eldest has started preschool 3 days a week but I still have to fit work into small time slots throughout the day. I stay organised by writing lists. Daily, weekly and monthly to-do-lists help me keep focused.

Depending on the time of year and if I have a market to prep for, I could be just sewing sewing sewing. Whereas other quieter times I get a chance to design some new products and fabrics, so it varies a lot.

Tell us about your creative space, what are your tips for keeping a creative studio space organised.

My studio isn’t really a studio. It’s a big desk in the living room of my 2 bedroom apartment. My husband hates that I take up so much space in our home, especially when I take over the dining table as well (it’s the perfect place for screen printing and cutting out fabric). I would love to have a studio one day, or at least a separate room that I can shut the door on the mess but for now it’s working for me. I don’t mind a little bit of creative clutter but I do regularly have to re-organise so that I have the space to work and I always feel like I can work better with a clean workspace. The best tip I have is get a good storage system. I have these amazing deep drawers in my work desk (custom built by my dad out of an old pallet) that store all my sewing bits and pieces as well as a cupboard full of fabric.

What/who inspired you to take the leap in to your creative venture, how did you get started?

I just started Indigo Thread as a hobby while I was on maternity leave and I think that made it not feel like a leap, it just kind of happened naturally. I didn’t have the pressure to make money from it straight away which was nice and I think I’ve enjoyed the process more because of it.

Tell us about how you get your creative juices flowing, what is your process?

I am inspired constantly by the beautiful world around me. By colours, shapes and nature. I’m often taking photos of flowers or colour combinations to reference later as well as looking at clothing styles and figuring out how they were made.

What projects or collaborations from last year stuck out, good or bad and what is coming up this year that you would like to plug!

I loved working with my bestie, Nicole from Better Together Paper, on a collaboration of Prezzie Sacks last year. We love a chance to catch up and be creative together.

This year I’m so excited to be launching a range of women’s tops. I’m currently still in the design phase but they will be released in the next month or so. Think simple boxy tops in my Australian botanical fabrics.

You can follow what Katelyn is upto: Website, Instagram, Facebook.

Snippets: Chats With Creatives – Series 1, Snippet 1

Snippets’. Chats with Creatives. Here at Digital Fabrics we love everything print, pattern and colour and we love to know what makes designers tick. This series is all about asking some fun and different questions and learning about the inspirations and ideas behind the artist and their work. We hope to inspire others by sharing snippets of these creative stories. We gave the artists and designers featured a varied list of questions to choose from so we will learn something new from everyone involved, should be fun!

Today on Snippet’s we are talking to Shyanne Clark, the swimwear and textile designer behind ‘Printsea’ a print design brand who love to spread sparkle and magic and inspire others to do the same.

The Snippety Snips:

Tell us a bit about yourself and what your creative practice is, how and when you began:

I’ve been a textile fabric designer for the past 5 years. My style is very mermaidy and I love tropical florals, so my business PRINTSEA has naturally progressed to helping bikini designers find their signature style and launch beautiful labels.

I am such a cheerleader for people doing what they truly love, the things that make them all sparkly inside. I was always that kid that didn’t know what I wanted to be when I grew up, I didn’t fit in one of the boxes. I think it’s because I didn’t know this job existed or how all my talents could come together to be something. I adore what I do so much and its always growing and changing me. I feel so grateful that I listened to my heart and followed its windy path, you learn so much along the way and I would love that for everyone. I get giddy just thinking about it.

At the moment I’m creating a signature range of beautiful hand designed, high vibrational pieces. There is such magic in colour and creativity. My hope is that each piece will add a little extra sparkle to your day and that owning a piece will feel like a precious treasure that brings you many heart swelling, quiet smiles and inspires your soul.

What would your dream creative project look like?

I’ve actually got a bit of a fascination with creating a print that would cover a whole aeroplane. Could you imagine a giant bunch of gorgeous flowers flying through the sky. Instant happiness I reckon. I wonder if Richard Branson would let me print wrap a Virgin plane for fun?

In another life what natural talent would you wish for?

I’m pretty much tone deaf, sometimes I’ll sing + scare myself with how out of tune I am. I have always admired people that can make your heart swell with emotion from their singing voice. I’ve secretly wished that I could do this, but in saying that, I wouldn’t want to trade my talent of drawing flowers. Can I have two natural talents?

Which part of the creative process is your favourite and why?

I absolutely love the moment when the inspiration strikes + your imagination goes all bright + sparkly. You can’t wait to birth this creation that’s swirling around inside. It’s just such a rush of ecstatic excitement. I love that part. The finished piece is pretty amazing too, but the journey is the best.

Which other Australian designers, artists or creative people are you enjoying at the moment?

I adore Annie Everingham. Her paintings evoke so much feeling. They are so happy and beautiful. I could stare at their gorgeousness for hours.

Love your Locals:

City/Town/Village where you currently reside:

I live on the beautiful Sunshine Coast, some people say, it’s like what Byron Bay was 20 years ago.

Favourite spot for a bite:

There is a gorgeous cafe at Rosemount called ‘GURU Life.’ The brother sister team roast their own beans + it truly is enlightenment in every cup, they have delicious raw treats and the staff are super friendly.

Secret Inspirational spot:

Well if I told you, it wouldn’t be a secret! … I actually adore the Noosa National Park, it’s a stunning feast for your eyes and soul (and a good workout if you walk all 8kms.) On a great day you’ll see turtles, whales + koalas.

Feeling inspired by Printsea to start a swimwear brand? You can buy her E book here. AND she is currently running a promo where you can purchase 1 print and get one for free with the code: PRINTME until August 17^th, then you can print it onto lycra here at Digital Fabrics and start YOUR creative journey.

You can follow what Printsea is upto: Website, Instagram, Facebook.

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Colourful Bunch by Sharon Wilson

Not going to lie it’s very nice getting sweet notes of appreciation from our customers, but more than anything we love receiving photos of makes and completed projects. We just love seeing what fabrics that we have printed has become. Sharon Wilson surprised us recently with images of her amazing colourful creations, box pleated skirt & boxer shorts, she used her photo to create this beautiful floral fabric. Her honest feedback and tips and tricks on working with Aerocorp fabric are truly appreciated and we are sure will be really helpful and inspiring to other sewers. Here is what Sharon wrote:

About 7 years ago I took a digital photo of this colourful bunch of flowers in Switzerland. After seeing what Digital Fabrics could offer with their range of fabric types, I couldn’t wait to order the Aerocorp fabric and make a knee length box pleated skirt with waist yoke. It turned out beautifully and there was even enough remnant to make a pair of boxer shorts .

I found the Aerocorp not difficult to work with. As the website said, it did have a soft handle and cotton look and feel, however it was resilient, as 100% polyester is, but with a good press, it is easy to tame into place or make a crisp line where necessary.
Aerocorp fabric has a tendency to unravel immediately after being cut. So don’t over handle it, and make sure that raw edges are tamed as soon as possible.
The skirt has a lovely drape and swing to it.
I probably would not make a top out of it unless it was for a cooler climate and a dressier look.
If the print is very busy (as this one was) you could even possibly get away with not ironing it – great for traveling.

The fabric order delivery was on time and well packed. Inside was also a sample pack which I really appreciated because sewers really need to feel a fabric to gain good judgement on what to use. I would definitely recommend this service and am tempted to order again some time in future.

If you are like Sharon have a creative project in mind and would like to print your own fabric, you can upload your design and start creating right away here.

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#printsinfashion | Flower Print Trend

prints in fashion floral print fabrics 1

Photo credit: Vogue

You an never go wrong with floral prints and according to Michael Kors’ Spring 17 Ready-to-Wear collection, this print is definitely in fashion!

Bold Rose Midnight Purple Fabric

Tea Rose Fabric

Tulip Time Fabric

Use it to to create a beautiful dress like Eryn from Style Sew Me, a pleated bodice circle skirt dress like Oaishe or a chic Spring jacket like Jocy from Pink Chocolate Break. The possibilities are endless and Digital Fabrics likes to bring your creative ideas to life!

Get inspired with these floral print fabrics and shop the floral print trend in the Digital Fabrics shop. All our products are 100% Printed and made in Australia.

Bold Rose Midnight Purple Fabric

Open Bloom Fabric

Summer Floral Fabric

Spring Flower Print Fabric

Tea Rose Fabric

Orchids Fabric

#printsinfashion | Strokes of Paint Prints

Color and artistic prints continue to be on trend. This simple geometric fabric design CUTOUT AQUA will add a touch of elegancy to any space or your wardrobe

All prints can be printed on 16 fabric bases from lycra fabric, chiffon to fleece. Fabric is measured and sold by the meter

What will you make with it?
Click here to shop these fabrics

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